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Privacy Policy

Effective Date: November 2, 2025
Company: TRYB International, LLC
Address: 131 Continental Dr, Suite 305, Newark, DE 19713, USA
Email: [email protected]
Website: www.fleurinelle.com


1. Introduction

This Privacy Policy explains how TRYB International, LLC (“fleurinelle,” “we,” “our,” or “us”) collects, uses, discloses, and protects your personal information when you visit, register, or make a purchase from www.fleurinelle.com (the “Site”), participate in our TRYB Loyalty program, or interact with us through email, SMS, WhatsApp, social media, or push notifications.

By using our Site, placing an order, or joining any of our programs, you acknowledge and agree to the terms of this Privacy Policy.


2. Information We Collect

We collect the following types of personal information from you, either directly or automatically:

a. Personal Identification Information

  • Full name

  • Date of birth

  • Billing and shipping address

  • Email address

  • Phone number

  • Payment and transaction details

  • Account login credentials (if applicable)

We collect date of birth to:

  • Verify legal age for transactions or consent,

  • Send personalized birthday offers or gifts,

  • Allocate loyalty points and special promotions under TRYB Loyalty, and

  • Improve personalization and customer experience.

b. Device & Technical Data

  • IP address and device identifiers

  • Browser type, operating system, and language

  • Pages visited, time spent, and clickstream data

  • Cookies, tracking pixels, and analytics data (see our Cookie Policy)

c. Loyalty & Communication Data

  • TRYB Loyalty account details (membership ID, points, redemptions, tier level)

  • Communication preferences and engagement metrics (email opens, SMS/WhatsApp responses, etc.)

  • Customer service history and interactions


3. How We Use Your Information

We use collected data for the following purposes:

  1. Order Fulfillment – To process, confirm, and deliver your purchases.

  2. Customer Service – To provide support, answer questions, and resolve issues.

  3. TRYB Loyalty Program – To register and manage your TRYB Loyalty membership, allocate points, track rewards, and send updates.

  4. Marketing & Communications – To send you updates, offers, birthday promotions, and personalized recommendations via email, SMS, WhatsApp, or push notifications.

  5. Analytics & Personalization – To understand user behavior, improve performance, and enhance your experience on our Site.

  6. Legal Compliance & Fraud Prevention – To verify identities, prevent unauthorized transactions, and comply with applicable laws.

  7. Cross-Brand Insights – To improve services across other TRYB International–owned brands.


4. Marketing & Communication Consent

By providing your contact details and using our Site, you consent to receive communications from us related to:

  • Order confirmations, delivery updates, and support

  • TRYB Loyalty points, rewards, and birthday offers

  • Promotional content, seasonal collections, and event campaigns

  • Product launches and personalized recommendations

We may send these communications through email, SMS, WhatsApp, or browser push notifications.
You can withdraw consent at any time by clicking “unsubscribe” in emails, replying “STOP” to SMS, or adjusting preferences through the link provided in our messages.


5. TRYB Loyalty Program

By joining or using TRYB Loyalty, you agree that:

  • Your personal information (including name, email, phone, and date of birth) is stored to manage your account and benefits.

  • We may use your data to send exclusive offers, reminders, and birthday or milestone rewards.

  • Your TRYB Loyalty activity may be shared with other TRYB-powered platforms or partner merchants solely to process your loyalty benefits or promotions.

All TRYB Loyalty data is processed in compliance with this Privacy Policy.


6. Information Sharing & Disclosure

We do not sell your personal information.
However, we may share limited data under the following circumstances:

  1. Affiliated Companies and Services
    We share information within TRYB International, LLC’s network (e.g., TRYB Loyalty, TRYB Review, SHRTStays, UniPerks, CRESCENTS, etc.) for business operations, analytics, and marketing.

  2. Trusted Third-Party Service Providers
    With delivery couriers, payment processors, CRM systems, analytics tools, and marketing automation platforms that process data on our behalf under strict confidentiality agreements.

  3. Legal Obligations
    When required to comply with a court order, law enforcement request, or regulatory authority.

  4. Business Transfers
    If we merge, sell, or transfer our assets, your data may be part of that transaction under equivalent protections.


7. Data Retention

We retain your personal data only as long as necessary to:

  • Complete transactions and support your account,

  • Maintain TRYB Loyalty records, and

  • Comply with legal or tax obligations.

Inactive accounts and loyalty records may be anonymized or deleted after 36 months of inactivity.


8. Data Security

We implement strict security measures, including SSL encryption, firewalls, and restricted database access.
Payment information is processed by PCI-compliant gateways; we do not store full card numbers.


9. Your Rights

Depending on your country or region, you may have the right to:

  • Access, correct, or delete your personal information

  • Withdraw marketing consent

  • Object to certain processing activities

  • Request a copy of your stored data

To exercise these rights, email [email protected]. We will verify your identity and respond within 30 days.


10. Cookies & Tracking Technologies

We use cookies, analytics tools, and similar technologies to:

  • Enable essential site functionality

  • Analyze traffic and usage

  • Personalize ads and promotions

For more details, see our Cookie Policy.


11. International Data Transfers

As a U.S.-based company, your information may be transferred and processed in the United States or other jurisdictions where we or our partners operate.
We ensure such transfers comply with applicable data protection laws.


12. Children’s Privacy

We do not knowingly collect data from individuals under 16.
If a minor’s data is found in our systems, we will delete it upon request.


13. Changes to This Policy

We may update this Privacy Policy from time to time.
The latest version will always be posted here with a revised Effective Date.


14. Contact Us

TRYB International, LLC
131 Continental Dr, Suite 305
Newark, DE 19713, USA
📧 [email protected]